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AmperArt #54, Stop & Shop, is the latest in the AmperArt Advertising Slogan series. But far more important, it’s an honorable mention to all you die-hard Black Friday shoppers who probably are reading this on your brand new 90%-off tablet, smartphone, or even flat screen tv–after waiting in line all night, getting crushed by thousands of other bumbling idiots (I meant to say savvy shoppers, excuse me) & finally getting to the cash register with the very last product of its kind in the store. It’s probably cracked & missing a part or two – but who cares, it was on sale!
I should have titled this one Stop & Shop & Drop – as in drop everything the sale’s starting, or drop dead as you’re trampled by the mob.
As stated on dictionary.com:
When you stop to think about it, the use of black to describe a massive shopping day contradicts the history of other “black” days. In fact, Black Friday originally refered to Sept 24, 1869, when the collapse of a gold speculation plan took the stock market down. Black Monday is known as “the most notorious day in financial history (Oct 19, 1987.)”
So where did the lucrative connotation of Black Friday come from? Two possibilities exist:
In Philadelphia, where the sales originated, police deemed the retail event Black Friday because the amount of traffic was a black spot on their holiday weekend.
The more popular explanation has to do with the colors of ink accountants traditionally used for noting profit and loss. A company “in the red” is recording loss, red ink being the traditional color for noting negative finances. “In the black” means just the opposite; thus the notion that Black Friday will force those bookkeepers to put away the red ink, and get out the black.
(See full article at http://blog.dictionary.com/black-friday-monday/)
I may still have my old cell phone, bruised pots & pans, & a laptop that’s still running an OS from the beginning of time, but I also have no crushed toes, no broken ribs, & most of my sanity.
Enjoy your new toys, savvy shoppers.
PRODUCTION NOTES:
Original size: 20x30 inches
Program: Photoshop
Font: Impact
Image of shopping cart: www.shelfsuppliers.net
Image of mob: www.hudsonhorizons.com/pub/images/blackfridaymobs.png