#101 One Hundred & One
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Do you see spots?
The idea for AmperArt #101, One Hundred & One, was easier than giving a dog a bone. After struggling with a concept for #100, this one was fun & easy.
One of my fondest childhood memories is sitting in the Alex Theater (Glendale, California) with my family, enjoying this humorous, entertaining, upbeat movie by Disney, One Hundred and One Dalmations. We sure laughed at the antics of ever-hungry Rolly, the chubby dalmation puppy. Even as a youngster, I could tell there was something unique & contemporary about the styling of the animation. It was sketchy in a contemporary fashion due to the first-ever use of scanning the pencil sketches directly onto animation cels with the Xerox process. The color was still brushed in by hand between the lines, but the tedious tracing of the animators’ pencil lines with pen & ink was removed from the process.
This process could easily have been used as an example for the previous AmperArt #100, Milestones & Goals. But the movie itself is the milestone, so I saved the artwork for #101 One Hundred & One.
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I was intrigued by the innovative Xerox process & the sketchy style it rendered for this movie. Not only did the revolutionary process create efficiency, it rendered a whole new style of artwork. Researching the lettering for the movie title, I was not so impressed with the colors for the poster. While the movie’s styling of characters & backgrounds was snappy & contemporary, the poster was not. It was all primary colors & a less-than-cohesive assemblage of visual elements. But I did go ahead & trace the lettering (originally hand-drawn) & designed an ampersand to match, for the AmperArt #101 One Hundred & One edition. The edges of the spots & shadows are just slightly blurred, to retain the mostly hard-edge style (due to technical limitations) of the period.
If you wish to study the styling of the dalmations & other characters, this thumbnail will enlarge to a sizeable image.
Image shown for reference & educational purposes only. ©Disney
Many critics boo-hooed the rough-hewn look of Disney’s One Hundred and One Dalmations. They said the lushness of hand-inked line had vanished. Well, yes, it did. But it was replaced by a snappy new look, akin to jazz vs classical. They each have their place, & they each have their fans & followers. I really like the look of this film, & the new Xerox process made animating all those spots possible. It was the perfect story concept to make use of the innovative imaging tool.
Who is to say animation must be hand-inked & hand-painted? Some of the finest animation today has never been near a brush, pen or even acetate cel & it blows away the crude animation of even the finest early Disney classics. I will admit, though, that I will always prefer to watch the original 1938 Snow White & the Seven Dwarfs to the most incredible CGI remake.
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Check out the new “chaz sez” blog at DesimoneDesign.com, my commercial graphic design website. It’s mostly about design, typography, printing, publishing & marketing, but on occasion I’ll divert to a sideways topic that just can’t escape my ranting & raving.
Production notes for #101 One Hundred & One:
Original size: 20x30 inches
Programs: Adobe Illustrator, Photoshop
Lettering: Traced from original movie poster
Ampersand: Designed to match style of original movie poster lettering
Movie poster: ©Disney (shown for reference & educational purposes)
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