#87 Cold & Flu

87 Cold & Flu

 #87 Cold & Flu
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What hap­pens when you have 3 dead­lines to meet, you have the cold & flu, you’re sneez­ing, have a headache & you just feel like crap?

The com­put­er crash­es of course & you have to start all over on a huge project.

But I inter­rupt­ed the “pay­ing” projects to get a spe­cial one done — this mon­th’s Amper­Art — just for you. Com­ing up with the title Cold & Flu was super easy as I’m liv­ing it! The type­style & col­ors are based on typ­i­cal pack­ag­ing & store sig­nage for the cold & flu sea­son.

And yes, I real­ly was 90% com­plete with a huge board game design project when Pho­to­shop unex­pect­ed­ly quit & I lost all that work. That has­n’t hap­pened in years. So once again: save, save, save!

The upside of catch­ing a cold & flu? I love the taste of Nyquil, Luden’s honey-​licorice cough drops & Pine Bros. gum­my cher­ry lozenges.

smith-brothers-cough-drops-14ct-box-14One fond mem­o­ry is that of Smith Broth­ers Cough Drops, both Wild Cher­ry and Black Licorice. I loved those! In fact, that was the very first cough drop. Sad­ly, they have been dis­con­tin­ued. (For those of you inter­est­ed in mar­ket­ing: By chance, the word “Trade” appeared under the pic­ture of William & the word “Mark” under that of Andrew. Thus, it hap­pened by a mere coin­ci­dence that the famous Smith Broth­ers’ trade­mark was born and the Smith Broth­ers became known to gen­er­a­tions of Amer­i­cans as Trade & Mark.)

Anoth­er favorite, and I don’t recall who made them, was  a long hard candy-​type cough drop with a pecu­liar honey-​horsehound-​medicinal fla­vor. They were a brown­ish col­or & tast­ed so bad they were deli­cious­ly addict­ing.

Stay warm & dry this hol­i­day sea­son. Try not to catch the cold & flu, espe­cial­ly if you’re on a heavy dead­line.


chaz sez ...

Check out the new “chaz sez” blog at Des​i​moneDesign​.com, my com­mer­cial graph­ic design web­site. It’s most­ly about design, typog­ra­phy, print­ing, pub­lish­ing & mar­ket­ing, but on occa­sion I’ll divert to a side­ways top­ic that just can’t escape my rant­i­ng & rav­ing.


Production notes for #87 Cold & Flu:
Original size: 20x30 inches

Program: Adobe InDesign
Fonts: Helvetica Compressed
Ampersand: Helvetica Compressed
Inspiration: Sneezing, Coughing & Aching Bones
You may repost the image. Please credit Amper​Art​.com.
To download a full-​size high-​resolution 11x17-​inch poster, click on the image.

For pro­fes­sion­al graph­ic design, please vis­it Des­i­mone Design.

Desimone? Damn good!

#55 Returns & Exchanges

AmperArt-55-Returns-Exchanges

Click to view full-​size or download hi-​rez image for gallery-​quality printing and framing. 
This is a high-​resolution pdf & may take a few minutes to download.
Find printing tips & framing ideas here.

The day after Christ­mas must be as dread­ed to retail­ers as the day after Thanks­giv­ing is wel­come — you know, Black Fri­day, the biggest shop­ping day of the year.

Used to be, before online shop­ping & big box stores, all the depart­ment stores from Sears & Pen­neys (as it used to be called), to Saks & Nord­stroms, had a spe­cial win­dow or room all its own (with a classy, dis­creet sign) that han­dled returns, exchanges & com­plaints. Next to that was the gift wrap­ping ser­vice & lay­away depart­ment.

Remem­ber the smell of fresh pop­corn & can­dy when enter­ing your neigh­bor­hood Sears?

Today a cou­ple stores still offer a com­fort­able set­ting for such returns & exchanges (no can­dy or pop­corn, though), but the big box & deep dis­count chains most­ly just have a return counter (with a tacky “Line Starts Here” arrow hang­ing from the ceil­ing) and a  trail of cus­tomers (all “dressed up” in the lat­est Big Box fash­ion) that extends out the door.

So Decem­ber’s Amper­Art #55, Returns & Exchanges, repeats the trip to the same brick-&-mortar store (or the online equiv­a­lent) that Novem­ber’s Amper­Art #54 por­trayed: Stop & Shop (in case you missed it, get tram­pled here). Read More