#119 Drag & Drop

#119 Drag & Drop

#119 Drag & Drop
Click image to view full size or download poster for gallery-quality printing & framing.
This is a high-resolution pdf & may take a few minutes to download.
Find printing tips & framing ideas here.

 

Drag & Drop. The meaning is obvious to anyone who works with a computer, along with “copy & paste” & “blue screen of death.” But right now, cranking this issue out just before the deadline, drag & drop is how I feel at this moment. 

I promise the next issue, AmperArt #117 See & Be Seen, will be lots of fun, will introduce you to a fantastic guy, & will be saturated with red, red, red for Valentine’s Day. Look for it next Tuesday morning.

Now, dear readers, I’m going to drag myself to bed & drop with a thud on my pillow. Good night. 

 

chaz sez ...

My clients are screaming at me to publish more articles  for the chaz sez blog at DesimoneDesign.com (my professional graphic design website). So I will attempt to publish one article per month, just like AmperArt. That is, if I can pull it off before I really drag & drop—I hardly got this one out on time.

chaz sez is mostly about design, typography, printing, publishing & marketing, but on occasion I’ll divert to a sideways topic that just can’t escape my ranting & raving. They even want more of that—do I actually have a cult following?

Join the cult:

 


Production notes for #119 Drag & Drop:
Original size: 20×30 inches

Program: Adobe Illustrator
Fonts: Myriad
Ampersand: Myriad
Credits:
Whoever invented the mouse (thanks, although I prefer a trackball)
You may repost the image. Please credit AmperArt.com.
To download a full-size high-resolution 11×17-inch poster, click on the image.

For professional graphic design, please visit Desimone Design.

Desimone? Damn good!

#93 Work & Turn

Click to download hi-rez pdf


#93 Work & Turn
Click to view full-size or download hi-rez image for gallery-quality printing and framing.
This is a high-resolution pdf & may take a few minutes to download.
Find printing tips & framing ideas here.

“Work & Turn” is a term used by printers to print both sides of a sheet of paper with just one plate & one press set-up.

Find a complete list of printing terms at wcbs4printing.com. For more information about this outstanding full-service printer, see the “chaz sez” column  below.

What is “work & turn”?

In the case of a two-sided flyer, the work & turn job’s plate & paper will be large enough to contain two full flyers. The plate is set up to print both the front & back images of the flyer in just one pass. The printed work & turn sheet will look like the AmperArt Work & Turn art, above, containing two full flyers where the front side is adjacent to the back side.*

Then then the paper is flipped end-for-end (after the ink is dry) so the printed side is down and the blank side is up, & then printed again with the same plate. In this way, the front of each flyer will contain the opposite image on the back. (It’s important to flip the paper the right way, or each flyer could contain two “front” sides or two “back” sides. Yes, I’ve made that mistake.)

The sheets are then cut apart in the center to make two finished items, like this—each work & turn flyer will have a front & a back side:

front & back of a work & turn job

Although one plate could be used for a 1-color work & turn job, several plates would be required for full-color printing such as shown in the AmperArt Work & Turn artwork. Still, only one press set-up is required with only one set of plates, not a separate set for front & back. The paper is passed through, flipped, & passed through again.

*Technical note: The Amperart Work & Turn image would actually be printed full-bleed (not shown in the AmperArt Work & Turn piece), then trimmed on all four sides as well as in half. But full bleed is another discussion. “Bleed,” “work & turn,” and other printing jargon is explained in a comprehensive glossary page at wcbs4printing.com. For more information about this outstanding printer, keep reading…


chaz sez ...

Here’s a real coincidence: I searched Google for “work & turn” to find a simple definition which I could modify for my readers. The page I was lead to is wcbs4printing.com printing terms, an excellent list of printing terms provided by a full-service printer in Palm Desert—just a few towns over from me! Of the thousands of printers all over the world, I find this to be quite a coincidence…like an invitation for a short drive to take in the wonderful smell of ink & hear the roar of the presses.

The full list of services & outstanding testimonials have enticed me to ask wcbs4printing.com for a quote on an upcoming print job. And when a client needs custom-printed bags, badge holders, bookmarks, luggage straps & tags, magnets, mugs, name badges, passport wallets, pens or post-it notes…
their specialty division, wcbs4LogoProducts.com, handles all those items.

Small world. Or as the TV soap goes, As the World Work & Turns.


Production notes for #93 Work & Turn:
Original size: 20×30 inches
Program: Adobe Illustrator
Fonts: Rockwell, Bodoni, DIN Schrift
Ampersand: DIN Schrift, modified

Related article in the Printing & Publishing series:
#63 Upper & Lowercase


For professional graphic design, please visit Desimone Design.

Desimone? Damn good!

#82 Full & Empty

 

82 Full & Empty


#82 Full & Empty
Click to view full-size or download hi-rez image for gallery-quality printing and framing.
This is a high-resolution pdf & may take a few minutes to download.
Find printing tips & framing ideas here.

I’ll write the full story when my urgent list is empty. If you’re a subscriber you’ll get the update.


 chaz sez ...

Nothing. Talk later. (Still catching up.)


Production notes for #82 Full & Empty:
Original size: 20×30 inches
Program: Photoshop
Fonts: Helvetica ultra compressed, Targa (modified)
Ampersand: Targa (modified)
Credits for #82 Full & Empty:
Sloshing liquid (original image is coffee): dreamstime.com/okea_info
Sparkling gunky liquid: psdgraphics.com

For professional graphic design, please visit Desimone Design.

Desimone Design