#98 Fresh & Alive

 
 

#98 Fresh & Alive color of Pantone Greenery

 #98 Fresh & Alive
Click image to view full size or download poster for gallery-quality printing & framing.
This is a high-resolution pdf & may take a few minutes to download.
Find printing tips & framing ideas here.

Pantone Greenery is Color of the Year for 2017

In a stark contrast from last year’s rather dull pastel Colors of the Year, Pantone has introduced a Fresh & Alive color (back to just one, too) for 2017: Greenery 15-0343.

No more diaper poo

What a refreshing change (of diapers) from last year’s dull, infantile Colors of the Year for 2016, Rose Quartz & Serenity—or as I call them, Putrid Pink & Bland Blue. I can still smell the whiffs of diaper poo from these boring baby room colors. (No, I’ve never had children. Can you guess why? And besides that, they’d grow up to be derelict I’m sure, because I would paint their room in solid black, my favorite color, & all their toys would be various shapes of ampersands. Of course I’d name my kids &y and &rea.)

Trees, grass & crisp green apples

Granny Smith color of Pantone GreeneryThis year it’s the fresh & alive scent of tall trees, crisp celery, crunchy Granny Smith apples, tart limes, a freshly-mown lawn & just-plucked sprigs of mint*:

Pantone Greenery 15-0343

I hope this vibrant color catches on, because the fresh & alive hue will certainly brighten up our days, whether in print, paint, or products. I’ll proudly wear a T shirt in Pantone Greenery with the CMYK and RGB specs printed on it (54 0 100 0 / 132 189 0). You wouldn’t have caught me dead wearing Putrid Pink & Bland Blue last year.

mint color of Pantone Greenery

 

*Add this secret ingredient to your homemade meatballs: a few chopped fresh & alive mint leaves. That’s what would separate my mom’s delicious meatballs from the rest.

 


Specs

Pantone Greenery is presented as the solid background in AmperArt #98 Fresh & Alive. Here are the specs for the Pantone 2017 Color of the Year:

Greenery 15-0343
Graphics (closest match): Pantone 376 C / RGB 132 189 0 / CMYK 54 0 100 0 / HEX 84BD00
The Fashion + Home and Plastic formulas are slightly different. See here.

Visit Pantone.com for fresh & alive color insights.

 

chaz sez ...

Check out the new “chaz sez” blog at DesimoneDesign.com, my commercial graphic design website. It’s mostly about design, typography, printing, publishing & marketing, but on occasion I’ll divert to a sideways topic that just can’t escape my ranting & raving.


Production notes for #98 Fresh & Alive:
Original size: 20×30 inches

Program: Adobe Illustrator & Photoshop
Font: Capistrano (modified)
Ampersand: a fresh & alive squiggle
Credits:
Ladybug: istockphoto.com / photograph by dionisvero
Apple: fitness.stackexchange.com
Mint: ingofwallpapers.com
You may repost the image. Please credit AmperArt.com.
To download a full-size high-resolution 11×17-inch poster, click on the image.

For professional graphic design, please visit Desimone Design.

Desimone? Damn good!

#78 His & Hers featuring Word of the Year & Color of the Year

#78 His & Hers


#78 His & Hers
Click to view full-size or download hi-rez image for gallery-quality printing and framing.
This is a high-resolution pdf & may take a few minutes to download.
Find printing tips & framing ideas here.

New word & colors for your Valentine… whoever they are

Don’t you agree it’s always been awkward, when you didn’t know the gender of the person in a sentence, to have to write “he/she” & “he or she”? AmperArt #78 His & Hers was inspired by this situation. (Frankly, I usually just write “it” whether it’s a person, animal or slice of pizza.) So we’d usually say “they” which up till now was not proper grammar, especially in writing.

But it is now. “He/she” can now be properly referred to as a singular “they.”  As in “Whether his is a tie or a tablet, or hers is a necklace or a notebook, give them a gift they can really use.” (You could also give them a subscription to AmperArt which is absolutely free.) 

According to the Washington Post,

“We know about singular they already — we use it everyday without thinking about it, so this is bringing it to the fore in a more conscious way, and also playing into emerging ideas about gender identity,” said linguist Ben Zimmer, language columnist for the Wall Street Journal, who presided over the voting…”

Full Washington Post article here.


Word of the Year & Color of the Year

“They” has been named the Word of the Year for 2016.

Again, from the Washington Post article:

Singular “they,” the gender-neutral pronoun, has been named the Word of the Year by a crowd of over 200 linguists at the American Dialect Society’s annual meeting in Washington, D.C.

Frankly, I never heard of a Word of the Year till now. But I do know there is always a Pantone Color of the Year—except for 2016 it’s plural (not singular like “they”); there are two Pantone Colors of the Year:

Rose Quartz & Serenity

Rose Quartz & Serenity are Pantone’s Colors of the Year for 2016. I like Pantone’s decision to feature two colors — just like His & Hers — so we can have fun with more ampersands. And these two colors are perfect for Valentines Day. (I dare you: go ahead and express your love with a bar of soap, in the appropriate color of course, and see just how much they love you back.)

More about Pantone’s Colors of the Year (all years shown—lots of fun) at Pantone.com.

Various shades of each color were used for the bathroom tiles in this month’s AmperArt #78, His & Hers. The wire towel holder is just one use for this fun & functional ampersand accessory. It can be configured as a wine rack, photo frame, jewelry holder, and more. Eventually I’ll be featuring this in the online AmperArt gift store, but for now the patent is pending and can be made to order in a variety of materials & finishes. Please inquire.

To Do & To Don’t List

AmperArt-TO-DONT-LIST-2016-227w

Here’s a fun & functional TO DO & TO DON’T LIST featuring the Pantone Colors of the Year for 2016 to help keep his & hers goals on track for 2016.

The new design features the Pantone Colors of the Year for 2016: Rose Quartz & Serenity.

Download the TO DO & TO DON’T list here and print out several copies for your friends.


chaz sez ...

Check out the new “chaz sez” blog at DesimoneDesign.com, my commercial graphic design website. There’s lots for both his & hers interests—designers, typographers, copywriters, artists, photographers, just about anyone in the creative field … whoever they are.

Most articles will cover various aspects of design, printing, publishing & marketing, but on occasion I’ll divert to a sideways topic that just can’t escape my ranting & raving. (more…)