#117 See & Be Seen

#117 See & Be Seen
#117 See & Be Seen
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Find printing tips & framing ideas here.

There are some people you see & just can’t forget.

These people make an impression on you with their outrageous fashion style.
Or they are extremely likeable because of their genuine, dynamic personality.
Perhaps they blow you away with outstanding customer service.
Or maybe they are just the most intelligent person in the world.*

But what if you meet someone who is all of the above? 

Well, I did meet that person. His name is Saul Colt. & this is what he wears:

To match these:

As worn by Saul (he’s on the left):

Why is this guy so memorable?

I got to know Saul nearly ten years ago, as someone who really cared about finding a solution to a quirky problem I was having with my timekeeping/billing account, which is FreshBooks.com (whom I’ve happily been with over ten years). At the time Saul was on the FreshBooks staff, as their marketing genius & all-around keep-the-customer-happy guy.

A year or two later, I received an invitation to attend a dinner with fellow FreshBooks users in a trendy Hollywood restaurant (named Ketchup—red, of course). Dinner was excellent & meeting others who loved FreshBooks as much as I did was fantastic. The FreshBooks crew was there, too, including Saul Colt. Unbelievably, he remembered me from our short online chat a couple years earlier. But what really blew me away (and made Saul unforgettable—besides his glasses & tennis shoes, of course) was his heartfelt response when I divulged that I probably shouldn’t be a guest at their expensive dinner, as I was still at the free level of service. He said, “We’re just really glad you’re using FreshBooks & thrilled to have you join us.” I will never forget that & I’ll never forget Saul.

(Shortly thereafter I was using Freshbooks to practically run my business, & I was getting paid on time like never before. I eventually signed up for the paid account, & for $14 per month it’s been my best investment. If you want to know more about them, drop me a line or visit FreshBooks.com & try it free. This is not a paid advert; I just love Freshbooks!)

Eventually Saul branched off & founded The Idea Integration Co., skyrocketing clients’ businesses with his unique gift of promoting their brands & retaining their clients. He has been named as one of the iMEDIA 25: Internet Marketing Leaders & Innovators & cited as one of Canada’s best community builders/experiential marketers. Chris Brogan once referred to Saul as “exactly who you want representing your company.” 

Years later, not forgotten

From time to time Saul still helps out FreshBooks with their honest-to-goodness (& highly appreciated) efforts of keeping their customers happy & successful. A few months ago I received another email from Saul. This time it was an invitation to not one, but two dinners on his dime. One was for the FreshBooks “family” & the other was for his friends in Los Angeles. He stated adamantly that I should attend both because I belong to both! Is that generous & from the heart, or what?

Dresden Room, HollywoodI could only attend the FreshBooks group, but am I glad I did! It was at a historic Hollywood restaurant, the Dresden Room, & you could feel the presence of Bogart, Benny & Berle. I’ve been to a lot of classic restaurants but this was a first. What an elegant, magnificent evening, again with old & new FreshBooks friends. I even stayed after dinner to check out the retro-style entertainment in the lounge. (The Blood & Sand is their signature cocktail.) 

Thanks again, Saul. As a tribute to this memorable guy, I created AmperArt #117, See & Be Seen, & saved it for Valentine’s Day. After all…

Hearts are passe
For Valentine’s Day
Here’s something else red
For you instead

Hey, it must be Saul!

*Saul professes he’s the most intelligent person in the world. I tend to agree. Or at least, he’s the world’s most memorable.


IF YOU LOVE GOOD DESIGN & WANT TO KNOW WHAT MAKES IT GOOD…

chaz sez ...

My blog, chaz sez, will soon be a monthly feature at
DesimoneDesign.com (my professional graphic design website). It’s mostly about design, typography, printing, publishing & marketing—and what it means to do those things properly & professionally—but on occasion I’ll divert to a sideways topic that just can’t escape my ranting & raving…like the Uike logo.

SUBSCRIBE TO SEE WHAT CHAZ SEZ NEXT…

 


Production notes for #117 See & Be Seen:
Original size: 20×30 inches

Program: Adobe Illustrator
Fonts: Antique Olive
Ampersand: Antique Olive
Credits:
Shoe: Nike Air Force 1
Glasses: ask Saul
You may repost the image & article. Please credit AmperArt.com.
To download a full-size high-resolution 11×17-inch poster, click on the image.

For professional graphic design, please visit Desimone Design.

Desimone? Damn good!

#119 Drag & Drop

#119 Drag & Drop

#119 Drag & Drop
Click image to view full size or download poster for gallery-quality printing & framing.
This is a high-resolution pdf & may take a few minutes to download.
Find printing tips & framing ideas here.

 

Drag & Drop. The meaning is obvious to anyone who works with a computer, along with “copy & paste” & “blue screen of death.” But right now, cranking this issue out just before the deadline, drag & drop is how I feel at this moment. 

I promise the next issue, AmperArt #117 See & Be Seen, will be lots of fun, will introduce you to a fantastic guy, & will be saturated with red, red, red for Valentine’s Day. Look for it next Tuesday morning.

Now, dear readers, I’m going to drag myself to bed & drop with a thud on my pillow. Good night. 

 

chaz sez ...

My clients are screaming at me to publish more articles  for the chaz sez blog at DesimoneDesign.com (my professional graphic design website). So I will attempt to publish one article per month, just like AmperArt. That is, if I can pull it off before I really drag & drop—I hardly got this one out on time.

chaz sez is mostly about design, typography, printing, publishing & marketing, but on occasion I’ll divert to a sideways topic that just can’t escape my ranting & raving. They even want more of that—do I actually have a cult following?

Join the cult:

 


Production notes for #119 Drag & Drop:
Original size: 20×30 inches

Program: Adobe Illustrator
Fonts: Myriad
Ampersand: Myriad
Credits:
Whoever invented the mouse (thanks, although I prefer a trackball)
You may repost the image. Please credit AmperArt.com.
To download a full-size high-resolution 11×17-inch poster, click on the image.

For professional graphic design, please visit Desimone Design.

Desimone? Damn good!

Happy New Year 2018

Dear AmperArt Fans

Happy New Year 2018

Thank you for showing your appreciation of the fun & fabulous ampersand by visiting my monthly creations. If you haven’t done so already, subscribe for your free monthly artwork featuring “the fun & fabulous ampersand.”

It has been another fun year of setting type, coloring pictures & creating layouts with our most interesting friend. (If you don’t know the story behind the ampersand, find out here.)

This New Year’s greeting features Pantone Color of the Year 2018, Ultra Violet 18-3838, as the solid background color. It is featured in AmperArt #118 Magical & Mystical, along with specs and notes about the color.

Typography for this piece: 
Year & ampersand set in Shelley-Allegro Script
Words set in Onyx

This is not a typical AmperArt poster; rather a sincere wish for you to enjoy a properous, healthy & happy New Year. (But it does, of course, contain an ampersand.)

See you in 2018.

 

 

 

—Chaz DeSimone
Typographer & designer & creator of AmperArt

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For professional graphic design, please visit Desimone Design.

Desimone? Damn good!